Journal Paper
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1. Reyhaneh Bidram, Somayeh Salehi, "Studing the Impact of Artificial Intelligence on Purchase Intention Considering the Mediating Variables of Perceived Value, Satisfaction, and Consumer Engagement in Social Media", Modern Management Engineering, Vol 10-۴, 2025, PP.۳۲ Status: Unavailable PDF 2. Reyhaneh Bidram, Somayeh Salehi, "Bibliometric Analysis of Social Media in Content Marketing", Sociology of Communication Journal, Vol 5-17, ۲۰۲۴, PP.۹۲-۱۱۵ Status: Unavailable PDF 3. Reyhaneh Bidram, Somayeh Salehi, Mohammad Ali Gheisari Najafabadi, "A Bibliometric Analysis of the Influencer Marketing Phenomenon in the Context of Social Media", Sociology of Communication Journal, Vol 5-18, 2025, PP.69-95 Status: Unavailable PDF 4. Mahdi Ghasvari, Mohammadali Ghasvari, Somayeh Salehi, "The Impact of Artificial Intelligence Tool Deployment on E-Commerce Performance: The Moderating Role of Agile Management", Marketing Science and Technology Journal, Vol (4)3, 2026, PP.20-37 Status: Unavailable PDF 5. Maryam Shirani Lepari, Somayeh Salehi, "Investigating the Impact of Moral Judgments on Gender Stereotypical Advertisements on Consumer Purchase Intention", Advertising and Sales Management Journal, Vol 1/7, 2026, PP.1-30 Status: Unavailable PDF 6. Reyhaneh Bidram, Samaneh Bahramian, Somayeh Salehi, "Structural Model of the Effect of Green Transformational Leadership on Green Creativity: The Mediating Role of Green Variables", Journal of Managerial Modelling in Sustainable Development, Vol 2 (1), 2026, PP.22-1 Status: Unavailable PDF 7. Somayeh Salehi, Homayoon mari, "An Analysis of Iranian Users’ Behavior Toward Instagram Stories", Journal of Social Communication Sociology, Vol (24)4, 2026, PP.22-45 Status: Unavailable PDF 8. Masood Izadkhah, Sayyed Mohammadreza Davoodi, Rasoul Asgarpour, Somayeh Salehi, "Presenting a Social Customer Relationship Management Model with a Value Creation and Organizational Agility Approach in the Tourism Industry", Behavioral Studies in Management, Vol 42, 2025, PP.40-65 Status: Unavailable PDF 9. Masoud Izadkhah, Sayyed Mohammadreza Davoodi, Rasoul Asgarpour, Somayeh Salehi, "Modeling Social Customer Relationship Management in the Tourism Industry Based on Agility and Value Creation with a Structural-Interpretive Approach", Journal of Development Studies and Resource Management, Vol 11, 2025, PP.49-62 Status: Unavailable PDF 10. Reyhaneh Bidram , Somayeh Salehi, Soraya Bakhtiari Bastaki , "The Role of Trust in AI-Generated Podcasts on Shaping Tourists’ Travel Intentions: An Experimental Approach", The Journal of Tourism and Hospitality Marketing Research, Vol 2, 2026, PP.141-170 Status: Unavailable PDF 11. Somayeh Salehi, Mahdi Ghasvari, "Investigating the Effect of Influencers Attention to Advertising on Consumers Purchase Intentions by Considering the Mediating Variable of Brand Attitude (Case Study: Instagram)", Journal of Business Management, Vol 68, 2026, PP.70-97 Status: Unavailable PDF 12. Maryam Shirani Lepari, Somayeh Salehi, "Investigating the Role of Attitudes Toward Gender Stereotypical Advertisment on Social Media in Consumers Purchase Intention", Journal of Social Communication Sociology, Vol 2/22, 2026, PP.140-160 Status: Unavailable PDF |
Conference Paper
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1. Seyyedhossein Barati, Bita Yazdani, Somayeh Salehi, "1th International congress on Health Services Transformation: Integrating Care, Treatment, Rehabilitation, and Inspiring Hope", A Systematic Review of Multi-level Factors Affecting Artificial Intelligence Adoption in Healthcare Organizations, Islamic Azad University -Najafabad, 2026 Status: Unavailable PDF 2. Mahdi Ghasvari, Mohammadali Ghasvari, Somayeh Salehi, "The Impact of Artificial Intelligence Tool Deployment on E-Commerce Performance: The Moderating Role of Agile Management", 15th International Conference on e-commerce with focus on AI, IOT, Metaverse and e-Services, ICT Research Institute , 2026 Status: Unavailable PDF 3. Fateme Changani, Somayeh Salehi, "Identifying and Ranking the Benefits of Utilizing Artificial Intelligence and Machine Learning in the Digital Marketing Domain within the Petrochemical Industry", Identifying and Ranking the Benefits of Utilizing Artificial Intelligence and Machine Learning in the Digital Marketing Domain within the Petrochemica, ICT Research Institute , 2026 Status: Unavailable PDF 4. Somayeh Salehi, Bita Yazdani, Seyyedhossein Barati, "Predicting the Success of New Products Before Market Launch Using Machine Learning and Market Data Analytics", 15th International Conference on e-commerce with focus on AI, IOT, Metaverse and e-Services, ICT Research Institute , 2026 Status: Unavailable PDF 5. Mohsen Soltani Sharifabadi, Somayeh Salehi, "Artificial Intelligence in Strategic Forecasting and Scenario Modeling", 15th International Conference on e-commerce with focus on AI, IOT, Metaverse and e-Services, ICT Research Institute , 2026 Status: Unavailable PDF 6. Shiva Hamidi pour, Somayeh Salehi, "From Tool to Co-Strategist: A Systematic Review of GAI Role in Strategic Management", 15th International Conference on e-commerce with focus on AI, IOT, Metaverse and e-Services, ICT Research Institute , 2026 Status: Unavailable PDF 7. Bita Yazdani, Somayeh Salehi, Seyyedhossein Barati, "From data to decision: The role of interpretable machine learning algorithms i", THE THIRD INTERNATIONAL CONFERENCE ON COMPUTER ENGINEERING AND SCIENCE, SLAMIC AZAD UNIVERSITY, NAJAFABAD BRANCH, 2026 Status: Unavailable PDF 8. Reyhaneh Bidram, Somayeh Salehi, Abbas Zamani, "Development of Content Marketing for Promoting Mahdavi Awareness", سيزدهمين همايش بين المللي سيره علوي با رويکرد مشارکت و تعاون, lorestan University, ۲۰۲۵ Status: Unavailable PDF 9. Masoud Izadkhah, Sayyed Mohammadreza Davoodi, Rasoul Asgarpour, Som Salehi, "Intelligent Framework for Predicting Tourist Experience Using Deep Learning and Big Data Social Customer Relationship Management (SCRM)", The first conference on the synergy of data and decision science with artificial intelligence in effective organizational managemant, Qom University, ۲۰۲۵ Status: Unavailable PDF 10. Nafiseh Ebrahimi, Somayeh Salehi, Reyhaneh Bidram, "The Application of Artificial Intelligence in Combating Money Laundering", 14th International Conference on e-Commerce with focus on AI, IoT, Metaverse and e-Business, Shiraz, 2025 Status: Unavailable PDF 11. Reyhaneh Bidram, Somayeh Salehi, Mojgan Bahrami, "The Role of Chatbots and Intelligent Assistants in Managing Relationship with Tourists of Zayandehrud", The First National Conference of Zayandehrud Tourism, Isfahan University, 2025 Status: Unavailable PDF 12. Reyhaneh Bidram, Somayeh Salehi, "Bibliometric Analysis of Artificial Intelligence Applications in Smart Cities with an Emphasis on Resource Management and Sustainability", Intrnational Conference on Artificial Intelligence; City, Health, and Sustainable Development, Islamic University of Najaf, Iraq , ۲۰۲۵ Status: Unavailable PDF 13. Mojgan Bahrami, Naser Khani, Somayeh Salehi, "Activities of Digital Marketing on the Performance of Medical Tourism", The First National Conference on Foresight in Medical Tourism, Wellness and Nature therapy, Islamic Azad University -Najafabad, ۲۰۲۵ Status: Unavailable PDF 14. Reyhaneh Bidram, Somayeh Salehi, "The impact of artificial intelligence on the development of branding for health tourism destination", The First National Conference on Foresight in Medical Tourism, Wellness and Nature therapy, Najafabad, ۲۰۲۵ Status: Unavailable PDF 15. Reyhaneh Bidram, Sayed Amin Hosseini, Somayeh Salehi, "A review of the role of the Metaverse in enhancing patient experience in health tourism", The First National Conference on Foresight in Medical Tourism, Wellness and Nature therapy, Islamic Azad University -Najafabad, ۲۰۲۵ Status: Unavailable PDF 16. Reyhaneh Bidram, Somayeh Salehi, "A Review of the Impact of Advertising on Purchase Intention", ۱st national confrerence on the role of management scince and accounting, Saroyeh Institute of Higher Education, ۲۰۲۵ Status: Unavailable PDF 17. Reyhaneh Bidram, Somayeh Salehi, "Using AI-Powered Avatars in the Metaverse to Enhance Customer Experience", 14th International Conference On e-Commerce with focus on AI, LOT, Metaverse and e-Business, Shiraz, ۲۰۲۵ Status: Unavailable PDF 18. Reyhaneh Bidram, Somayeh Salehi, "Studying the Role of Informativeness Advertising on Social Media (Instagram and Facebook) in Influencing Consumer Purchase Intentions", 14th International Conference on e-Commerce with focus on AI, IoT, Metaverse and e-Business, Shiraz, ۲۰۲۵ Status: Unavailable PDF |